The presentation below on how to incorporate practices to improve web-content accessibility was given at Bookbuilders of Boston’s workshop, Innovations in Editorial Workflows in October, 2014.
TL;DR
Some of the people who visit your website might be using assistive technology or might need other accommodations. Beyond having your website designed with accessibility in mind, some simple things that can help people navigate your website content are:
- Providing alt text image descriptions for images
- Formatting any headers using H1, H2, etc instead of manually changing the typeface
- Captioning and/or providing transcripts for audio and video content
These things don’t only make your website more accessible, they also allow browsers to recognize content and its hierarchy, thereby improving your SEO.
Presentation Slides
Resources Mentioned
The Web Accessibility Initiative
Web Content Accessibility Guidelines (WCAG) 2.1 at a glance
Designing for screen reader compatibility